A Practical Short Course for Small Business Owners
The federal government is the largest purchaser of goods and services in the world — awarding hundreds of billions of dollars in contracts each year. Yet many small businesses struggle to break into the federal marketplace because they don’t understand how to effectively market themselves to agencies.
This short course is designed to change that. This training walks you through how to position your business, identify target agencies, and build meaningful relationships that lead to contracting opportunities.
In This Course, You’ll Learn:
- How to research and identify your target agencies
- How to create an effective capability statement
- How to market beyond simply responding to solicitation notices
- Practical outreach strategies that increase visibility
Whether you are new to government contracting or ready to refine your approach, this course will give you clarity, direction, and a structured business development framework you can immediately implement.
Please register for this event here: https://launchfayette.proximity.app/events/19-mar-2026-how-to-market-to-the-federal-government
This short course will be facilitated by Kim Knight
Kim Knight is business opportunity specialist with the US Small Business Administration where she helps small businesses navigate the federal contracting landscape. With experience in state, local and federal government, nonprofit and the electronic payments industry, Ms. Knight’s career spans more than 30 years across multiple disciplines to include marketing and communications, research, economic
development, nonprofit program management and government contracting.